By Naomi Langford-Wood,Brian Salter
Naomi Langford-Wood and Brian Salter
a great move of knowledge is key to all companies that prevail. the most recent quickly song identify is a pragmatic and entire advisor to getting the superior from your company communications. It bargains with all of the various tools of inner and exterior company verbal exchange to be had - letters, fax, e mail, textual content, WAP, net, mobile, face-to-face, or even physique language and different non-verbal indications - and exhibits how top to utilise them inside of your employer. most sensible perform examples are given in addition to suggestion for implementation through a communications audit.
Naomi is an entrepreneur company author; Brian Salter spent a long time as a qualified broadcaster and presenter with the BBC, and used to be previously head of communications on the Institute of administrators. they're co-founders of the Topspin staff and feature co-written over 15 books.
Mid to senior point executives in strategic, company communications, PR, and advertising and marketing roles; specialists, running shoes, company advisers, and owner-managers of SMEs.
ISBN:0470 84763 eight 208pp (pr) GBP 14.99 US 24.95 EUR 24.80 Sep 2002
Read Online or Download Critical Corporate Communications: A Best Practice Blueprint (CBI Fast Track) PDF
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Additional info for Critical Corporate Communications: A Best Practice Blueprint (CBI Fast Track)
Critical Corporate Communications: A Best Practice Blueprint (CBI Fast Track) by Naomi Langford-Wood,Brian Salter